Understanding QR Code Types!
Created by Joseph Cooper, Modified on Fri, 23 Jan at 9:45 AM by Joseph Cooper
The QR Code Generator makes it easy to create scannable codes that drive users to specific actions such as opening a webpage, leaving a review, starting a call, or submitting a form.
This guide explains each QR type, what it’s best used for, and how to set it up.
1. Website
Purpose: Direct users to any webpage.
Use Cases:
Link to your booking, sales, or calendar page
Share instructions, menus, or resources on printed materials
Promote time-sensitive offers in-store or at events
Setup: Enter the full URL (e.g., https://yourdomain.com/book).
2. Review Link
Purpose: Send users straight to a review platform.
Use Cases:
Collect Google or Facebook reviews after a service
Add to receipts, counters, or signage to boost review volume
Use at events to gather real-time customer feedback
Setup: Paste the review link from your Review Request template or use a direct URL.
3. Call
Purpose: Start a phone call immediately when scanned.
Use Cases:
Add to storefronts for “Call Us Now” access
Use on print ads so customers can contact you instantly
Offer quick support without requiring a website visit
Setup: Enter your business phone number (e.g., +15551234567).
4. SMS
Purpose: Open a text message with a pre-filled number and optional message.
Use Cases:
Trigger automations using text keywords (e.g. “BOOK”)
Let customers text support instead of calling
Promote text-to-join campaigns or loyalty programs
Setup: Enter the phone number and optional message text.
5. Email
Purpose: Open an email draft with your preset address, subject, or message.
Use Cases:
Collect support inquiries
Let event attendees quickly reach your team
Provide a lightweight alternative to a form submission
Setup: Enter the recipient email and optional subject/message body.
6. Payment
Purpose: Direct customers to a payment or checkout link.
Use Cases:
Collect payments at events or pop-up locations
Add QR codes to invoices for faster processing
Accept donations or contributions onsite
Setup: Add a payment link, invoice link, or checkout URL.
7. WhatsApp
Purpose: Start a WhatsApp message with your business.
Use Cases:
Offer instant, global-friendly customer support
Let leads reach your team quickly without filling out a form
Add to brochures or posters for easy communication
Setup: Enter your WhatsApp business number in international format and an optional message.
8. Funnel
Purpose: Link to a specific Funnel or Funnel Step.
Use Cases:
Drive traffic to lead capture funnels
Promote offers at live events
Send users directly to order pages or upsells
Setup: Choose the funnel and step from your account.
9. Form
Purpose: Let users complete a Form immediately after scanning.
Use Cases:
Capture leads at trade shows, booths, or store counters
Collect walk-in feedback or contact information
Replace paper forms at events
Setup: Select the form you want users to access.
10. Survey
Purpose: Share a Survey to collect responses.
Use Cases:
Post-appointment satisfaction surveys
Collect event or workshop feedback
Measure customer experience across touchpoints
Setup: Select your survey from the available list.
11. Quiz
Purpose: Direct users to a Quiz.
Use Cases:
Lead qualification quizzes
Onboarding or product-match flows
Interactive experiences at events or in-store displays
Setup: Select the quiz from your account.
12. Profile Card
Purpose: Display a digital profile with personal details.
Use Cases:
Agents, reps, or staff sharing contact info at events
Use on badges or printed handouts
Provide quick access to your bio and key links
Setup: Fill in your profile information such as name, title, and contact details.
13. VCard
Purpose: Save your contact details directly to a user’s phone.
Use Cases:
Networking events
Digital alternative to physical business cards
Quick contact sharing for sales teams
Setup: Add your contact information including name, phone, email, and company.
14. Business Card
Purpose: Share both personal and company details in one digital card.
Use Cases:
Team members who need a unified contact card
Printed materials that link to full business info
Replace or complement traditional business cards
Setup: Enter both personal and business information.
Dynamic QR Codes
All QR types support dynamic URLs, allowing you to:
Update the destination without reprinting the code
Track scans and engagement data
Reuse one QR code for multiple promotions
This makes them ideal for long-term use in print materials, signage, packaging, and campaigns.
Next Steps
After selecting the QR type and entering your details:
Click Next
Preview and customize your QR design and colors
Download or print the QR code for use in your marketing, signage, or campaigns
If you want, I can also format this into a final KB-ready version with a summary, table of contents, or styled sections.
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